Good Sam Sponsors Pocono NASCAR Races
July 25, 2011
Filed under Trailer News
Continuing its recent trend, Pocono Raceway announced Thursday (July 21) that Good Sam will provide title sponsorship for its upcoming NASCAR weekend, according to the Scranton Times-Tribune.
Good Sam, the world’s largest RV owners community, will back both NASCAR races at Pocono on Aug. 6-7. The Sprint Cup Series race will be called the Good Sam RV Insurance 500, while the Camping World Truck Series race will be called the Good Sam RV Emergency Road Service 125.
Founded in 1966, the Good Sam Club offers assistance, discounts and other resources to RV owners.
“This is a great opportunity to sponsor the race weekend and to expose race goers to our broad selection of camping and tailgating products,” Marcus Lemonis, chairman and CEO of Camping World and Good Sam, said in a press release.
Beginning in 1997, Pocono chose to promote its facility and the state in which it is located in the names of its two annual NASCAR races: the Pocono 500 and the Pennsylvania 500.
In 2008, Sunoco and the American Red Cross came on as partial sponsors of the Pennsylvania 500.
In June 2010, Gillette Fusion ProGlide sponsored the first Pocono race.
Five weeks ago, when NASCAR made its first visit of the season to Pocono, the race was called the 5-Hour Energy 500 and won by Jeff Gordon.
On Friday, Aug. 5, practice will be held at Pocono for the Sprint Cup, Camping World Truck and ARCA Series cars.
Qualifying for the Sprint Cup and Truck Series will be held Saturday, Aug. 6 in the morning. The Good Sam RV Emergency Road Service 125 race will begin at 1 p.m., followed by the ARCA Pennsylvania 125 at 3 p.m.
The Good Sam RV Insurance 500 will be Sunday, Aug. 7 at 1 p.m.