The move was announced in a news release Tuesday, January 31. Martin replaces Ron Fenech, who retired September 30, effective February 1. Martin is an 18-year industry veteran and Elkhart, Indiana, native
According to the release, Thor’s six RV companies – Airstream Inc., CrossRoads RV, Dutchmen Manufacuring Inc., Heartland Recreational Vehicles LLC, Keystone RV Co. and Thor Motor Coach – will report to Martin. Martin will report to Peter Orthwein, Thor’s chairman, president and CEO.
In other management moves, Matt Zimmerman, vice president of sales for Keystone, will succeed Martin as president. Zimmerman has been with Keystone 13 years in a variety of sales and management positions. In addition, David Chupp, vice president of finance for Keystone, has been named COO. Chupp joined Keystone in 2000.